Thursday, February 23, 2012

Invoking Emotions


Josh Neufeld’s A.D. chronicles the lives of seven New Orleans natives in the weeks leading up to and after Hurricane Katrina. Based on real individuals, each with their own story line, Neufeld uses the common themes of determination and hope to tie them all together. The book is sectioned off into chapters and the story lines are split into sections.  However, in order to visually portray the way that the individual stories connect and overlap, Neufeld makes the pages of the book monochromatic- entirely in different shades of one color, and uses a different color for each section of the book. He in addition, draws each person unlike traditional cartoon characters, making use of extremely detailed and less cartoony images. Neufeld makes decisions about both color and the drawing style of characters that will ultimately trigger certain emotions in a reader.

Scott McCloud in Understanding Comics: The Invisible Art provides a detailed analysis of what he considers to be the key aspects that make up a comic book, such as those used by Neufeld- character design and color. McCloud makes the claim that colors have the ability to completely affect the way an image is received, and A.D. exemplifies this assertion of McCloud’s, as it includes an interesting use of color. On character design, McCloud makes the claim that simplicity in comic books is crucial. He asserts that abstract images are most effective in creating reader identity with such images, where in Josh Neufeld’s A.D. the opposite is true of how the pictures of drawn and how they are received by the viewer. While A.D. enforces McCloud’s theory about the use of color in comic books, it refutes McCloud’s idea about the way comic book characters should be drawn.

McCloud asserts that we as humans unconsciously simplify images in our minds, endlessly reducing what is realistic to what is not- to icons or cartoons. We respond to cartoons much better than realistic images, because cartoons amplify an image’s meaning in a way that realistic images cannot. “The ability of cartoons to focus our attention on an idea is, I think an important part of their special power, both in comics and in drawing generally,” (McCloud 31) he claims. McCloud makes use of what he calls ‘The Picture Plane’- a triangle where each of the 3 vertices presents a different style of image.  The top corner is made up of very basic symbols such as circles and triangles, the right hand corner a simple cartoon face with only a circle, dots and a line, and the left hand corner as close to reality as possible.

He argues that the right hand corner- a cartoon face or only a circle, a line and two dots- is more easily identified with, because one’s mind allows them to see and imagine what they which to see, and not simply what is shown to them as in a photo or more realistic image. Ideally, one would look at such an image and ultimately be able to see themself. “When you look at a photo or realistic drawing of a face, you see it as the face of another. But when you enter the world of the cartoon, you see yourself.” (McCloud 36)  Contrarily, upon seeing an image from the left hand corner more like a realistic photo, one sees other people. To McCloud, humans are more inclined to listen and pay attention to a cartoon face, rather than a realistic face. Such claims as are rooted in the concept of identity, where one can identify with and put themselves in the shoes of a cartoon more easily than an image that closely resembles a photo or an actual person.

     McCloud however, ignores the idea that one may be drawn to more realistic images and cartoons because they are just that- realistic. Humans tend to personally identify with what they know, and what is familiar; what is concrete as opposed to what is abstract. Specifically in a comic book where such serious issues and topics are addressed as those in A.D. by Josh Neufeld, having a realistic image to identify with may be more efficient and crucial. A.D. addresses issues such as racism and economics, and as a piece that demands the reader’s undivided attention and care, the graphics would be what most stands out to the reader. That said, the images should have a lasting effect; an effect that draws the reader in and forces a connection upon them with what they have seen. This is something that cannot be accomplished with a cartoon because they are impersonal and detached- far removed from what is real.
       Yet, it is exemplified in A.D. where each of the characters are drawn with such vivid detail that they appear realistic falling into the category of images in the left hand corner of McCloud’s plane. A.D. commands your undivided attention partly because the characters and backgrounds are so realistic; identifiable in the sense they are still drawn cartoons in a comic book, but still resemble humans much more than typical cartoons. One feels as though you are actually looking at a person with feelings rather than an inanimate cartoon. Visible on each character’s face are details such as wrinkle lines and mouth creases that allow the viewer to see and sense the exact emotions of the character and what they are feeling, as if connecting with a real person.

In order to extend such an idea of connecting and invoking certain emotions, McCloud uses color. He states that they have the ability to set the tone and describe the mood in a comic, as well as amplify the message of the comic, in a way that black-and-white comics cannot. “Through more expressive colors, comics can become an intoxicating environment of sensations that only color can give.”  (McCloud 192) In other words, a black-and-white photo given color becomes something completely different than its original because of the effect that color has on a person.
McCloud uses the example of an image of a boy hitting a ball; its black-and-white version is a ball in air, where the color version is a game in motion. “The differences between black-and-white and color comics are vast and profound, affecting every level of the reading experience. In black and white, the ideas behind the art are communicated more directly. Meaning transcends form. Art approaches language. In flat colors forms themselves take on more significance. The world becomes a playground of shapes and space.” (McCloud 192)
A.D. is written in a chronological order, and separated into five different chapters; The Storm, The City, The Flood, The Diaspora, and The Return. Interestingly enough, as the chapters progress in the book, the colors follow their lead, transitioning as the story transitions. Each of the colors are also monochromatic; from mint green, orange, yellow, burgundy, to pink, each of the pages consists of only different shades of one color. Colors are commonly associated with moods and emotions,- “Colors can express a dominant mood.” (McCloud 190)
For example, the pages of the first chapter of the book- The Storm- are in a light blue color. As the chapter itself only includes pictures of New Orleans under water and damaged after Hurricane Katrina hit, it is fitting that blue is used because the color blue is primarily associated with sadness and gloom. In another chapter- The Storm- is placed in the days after Hurricane Katrina first hit, where families are just beginning the process of recovering from shock and attempting to remain hopeful at an extremely difficult time. This chapter is a deep red- red is commonly associated with strength, power and determination.

Josh Neufeld’s ‘job’ in creating A.D. was to make it the most visually appealing and thus effective in relaying the overall message of the book; informing those who were unaware of the truths about Hurricane Katrina. The most crucial aspect of a comic book is its images and the relationship that images form with words on a page, but nonetheless its images. Neufeld’s approach was to make images that would almost fall in between two corners of the image triangle that McCloud created in his book- in between being an extremely simple cartoon, and a complex picture that would almost mirror its actual originator. His experimental uses of color made the book as a whole extremely untraditional and stand out amongst its peers. In A.D. image and come color ultimately come together to influence the viewer’s experience upon reading the book, and strike in them, certain emotions. 
References
McCloud, Scott. Understanding Comics: The Invisible Art. New York, New York: HarperCollins Publishers, 1994. Print.

Neufeld, Josh. A.D. New Orleans After the Deluge. New York, New York: Pantheon Books, 2009. Print.